It's all about eyeballs

Guambat has previously disclosed his grudging admiration of Rupert Murdoch.

And now this.

He may have arguable views on politics and is not above shoving them down our throat, but he is first and foremost a pragmatic media mogul, and he knows nothing sells papers or prime time like controversy, and he doesn't want another "John Who?" leading the Democratic pack.

I'd LOVE to be in the newsroom when he tells the boys in long pants and girls in short skirts over at Fox to "deal".